Company website & logo
Logo
Creating a logo for a company is always tricky. Here even more, as we have to make the identity of a company which aims to create the identity of other brands with quite new methods.
The choice has been made to personify the company. I did it in the simplest way possible : two colors, a circle for the face, another for an open eye, a circumflex accent for the wink, and half a circle for a huge smile.
It makes a quite universal, yet unique and kind character. Aiming to show the company's willing to do good and to be trustworthy, friendly and close to its customers.
Website
The website's design has been chose before everything and given to us in a PSD format.
I had one rule to follow : copy the PSD and turn it into a website.
Home made CMS
For some reason, the customer required us to do not use wordpress or any other off the shelf CMS, while still having a flexible website, which would not require HTML/CSS knowledge to edit a text.
Even if it may appear challenging to some, I made a CMS especially for their needs. It included a user system, multi-forms managment, pages managment, article managment and menu managment.
Conclusion
Thinking back about this project, I think it was a good experience, to work with a promising start-up, which had no IT knowledge but was ready to learn.
But if it was to be done again, I would not do it for so cheap. I tried to be kind but ended up proposing them to underpay me.